Primary market research in China
Our offices in China are staffed with on-the-ground personnel who have the necessary language capabilities and connections to ask questions to the right people and make recommendations. To obtain an accurate picture of the market, we will speak with local doctors, hospitals, distributors, and more. This requires interviews and discussions in the local language. Beyond conducting interviews in the local language, our staff can also tailor market research questions to meet each China’s unique medical dynamics. Furthermore, you need to have support from key opinion leaders (KOLs) who are mostly accessible through personal connections. Getting feedback from the relevant China KOLs is crucial.
Secondary medical market research in China
In addition to primary market research, we can also assist by gathering government information, statistics and more. Comprehensive data analysis can round out the primary market research for your medical product.